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 Rich Toy List

by Jim Sneed 

Please contribute to this toy list. I am finding new items frequently. The list below is for those produced in Illinois. All are pull toys unless otherwise described. Value is my estimate of the likely EBAY selling price for excellent, complete samples. Click on the toy's name to see its illustration.
Name Description
Budweiser Wagon Three horses pulling Bud Wagon with driver. Wagon contains barrels
Our Drummer Boy Soldier marches and beats drum.
Large Model Monoplane 17 inches long, propeller and rudder move
The Horse and Jockey Gallops
Pat the Pup Dog with red jacket
Dutch Maid Girl jumping rope
The Old Dutch Mill Fan rotates
Old Missouri Mule pulls green wagon
Borden's Dairy Wagon Wagon marked "Borden's Dairy"
The Rich Line Train Stream engine and 2 open cars
Motorcycle with Sidecar Rich boy on motorcycle with metal sidecar.

 

 

1961 Catalog
This is a scan of the 1961 Anniversary Issue of the Rich Toy catalog. Click on any image to enlarge.
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Rich Toy Gallery
 


Photo courtesy of Alex Zalkin

A beautiful Rich Borden's Wagon from the collection of Alex Zalkin

 



Wonderful Budweiser Pull Toy wagon from the 1930s. 
Photo courtesy of Marlene Harris.



From Perry Eichor's collection. Indian canoe.


The No. 876 Rocking Horse from 
the Rich 1961 catalog shown above. 
Photo courtesy of Lynn Snyder.



Great pull toy. Wagon with horse team and driver.


The newly discovered Rich toy from Sterling, Illinois of a boy riding a 
motorcycle with a sidecar.



Ad from 1927 magazine. Click to see enlarged image.