All About Old Toys
All-Fair Toys and
Games
AKA Alderman,
Fairchild Co.
All-Fair Toys and Games Still interested in the manufacturing of toys, and with the encouragement of Elbert Hubbard II, Fisher decided to move to East Aurora, NY. Then, combining efforts with Irving Price, who handled the financial and managerial efforts, and Helen Schelle, who had a background in toy sales, he formed the Fisher Price Toy Company. Also moving to East Aurora from All-Fair, were Jesse Brice and Russell and Stella Frew, all of whom continued with Fisher Price for many years. Jesse Brice, superintendent of factory production, was a toy lover who also designed and made toys at home as a hobby. In the late forties, deciding to produce his own line of toys, Brice left Fisher Price and formed the Brice Toy and Novelty Company. The Brice Toy and Novelty Company continued until 1952, when Brice left and Albert Wallenwein, company treasurer, incorporated a new company under the name of East Aurora Toy Corporation. This company produced toys until the mid fifties. When the East Aurora Toy Corporation folded, it has been said that Herman Fisher bought the existing tools to keep anyone from starting up again. |
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All Fair Logo |
Cowboy #285 c. 1928 |
Cowboy #285 Box 1928 |
Growly Grouch #230 c. 1931 |
Smarty Dog #277 c. 1926 |
Terrier #451 1933 |
Doxie with Tail c. 1928 |
Happy Tabby #283 c. 1932 |
Billy Goat #280 c. 1930 |
Dolly Duck #227 c. 1928 |
Wally Duck #225 c. 1926 |
Cardboard Duck 12”L x 8”H x 3.1”W |
Gabby Goose Gabby Goose shown with logo and without |
Gabby Goose #282 c. 1930 |
Gabby Goose Box Box $225 - $300 |
Mr. Quack Duck #275 c. 1926 |
Mrs. Quack Duck #276 c. 1926 |
Mrs. Quack Photo 1934 Photo |
Rooster #450 c. 1933 |
Maude and Sammy #201 c. 1930 |
Maude Kicking Donkey #201 c. 1928 |
Big Maude Kicking Donkey #215 c. 1928 |
Jack the Kicking Donkey c. 1926 |
Kicking Donkey c. 1926 |
Hauler Hank c. 1926 |
Hauler Hank #222 c. 1930 |
(No image) | (No image) |
Hauler Hank #222 12"L x 6.5"H x 3.6"W |
Bouncing Bunny c. 1929 |
Humpty Hump #281 c. 1926 |
Humpty Hump #281 c. 1931 |
Humpty Hump Advertising Toy 1931 |
A.B.C. Giraffe #279 c. 1930 |
Bruno Circus Bear #204 c. 1927 |
Bruno the Bear c. 1927 |
1934 World's Fair Johnny Bull Frog 9.75”L x 7.75”H x 4.75”W |
Johnny Bull Frog #284 c. 1932 |
Air Derby $75 - $100 |
Tiddledy Winks $12 - $16 |
Texas Rangers $30 - $40 |
Pop & Plop Shooting Game $45 - $60 |
Our Gang Tipple Topple Game c. 1930 |
Pin the Tail on the Donkey $16 - $20 |
Tutoon Journey to the Treasures of Pharaoh |
Football Game $30 - $40 |
Junior Auto Race Game SPE DEM |
Zoom $30 - $40 |
Tip the Bell Boy Game Est. 1929 |
The Game of India 1948 Photo Courtesy of eBay member "justwinbaby0_0". In India, players enter their pieces on the track on the proper throw of the dice and try to be the first to move them all around the board and along their own red entrance into the centers space to win the game |
Cleveland Game 1931 |
Rooster Box |
Tabby Cat box |
Johnny Bull Frog box flap |
Billy Goat #280 Version #2 (Version #1 eyes look up, version #2 eyes look down) |
Horses game |
All Fair - Rabbit - ca 1926 - $100 - $130 - 9.7"L x 6.5"H x 3.7"W |
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RARE: 1926 "GRAND AUTO RACE" GAME BOARD WITH METAL RACE CARSThe 1926 Grand Auto Race Game board by All Fair Games, Alderman, Fairchild Co. Churchville, N.Y. The front of the game board is a large 24" x 15" with a vertical folding cloth hing is in fantastic shape with clear vintage graphics and bright coloring. A rare find in this condition. What is more amazing it has its 6 colorful metal racing cars [1 3/4" l x 1/2" w x 3/4'h] each embossed with the name of car on back.. FORD ~ MAXWELL ~ DODGE ~ PAIGE ~ BUICK & SAXON. + A Dice cup with 5 wooden dice marked with letters. The All-Fair Toys Red box containing the game pieces is in poor shape with cover torn and missing some areas. The board lies flat ~ the back side shows the label and has fair/poor shelf ware. Photos and article courtesy of Bill Triola |
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Catalogs and Advertisements |
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All Fair Magazine Trade ad from Playthings |
1930 Ad All Fair ad from "Billy and Ruth" catalog ca 1930 |
Wholesale Catalog Page 1934 |
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World's Largest Novelty House, All Fair Advertisement
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All Fair Toy Ads - File 1
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All Fair Toy Ads - File 2
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All Fair Toy Ads - File 3
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1928 Catalog |
1930 Catalog |
1931 Catalog |
1932 Catalog |
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Collectors -
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