Fisher Price
Horses and Horse Carts

by Richard Mueller, Jr.

Fisher-Price Toys, Incorporated
East Aurora, New York
1930 – Present

Fisher Price vintage toys have a unique history. Many Antique Fisher Price toy collectors may not be aware of how the company got its start as one of the leading toy manufacturers in America. In 1930, after an unsuccessful attempt to purchase All-Fair Toys and Games, Herman Fisher joined Irving Price, Irving’s wife, Margaret Evans Price and, a silent partner, Helen Schelle to create Fisher-Price. At the time, Irving Price also served as mayor of East Aurora. Margaret Evans Price served as the first art director and designed toys for the opening lines. Margaret, in her own right, was well known as an author of children’s books and an illustrator. Many of their first toys reflected Margaret’s book characters and designs brought from All-Fair Toy and Games. Fisher Price has grown to be one of the world’s most well known toy companies, and Fisher Price vintage toys and antique toys are some of the most sought after among antique toy collectors.
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Buddy Bronc #430

1938
$450 - $625
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Prancing Horses #766

1937
10”L x 7”H x 6”W
$900 - $1200
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Kicking Donkey #175

1937
12”L x 7.5”H x 4”W
$700 - $1000
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Riding Horse #760

1936
9.5”L x 6.5”H x 6”W
$700 - $1000
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Racing Pony #705

1933
8”L x 8.5”H x 3.5”W
$900 - $1200
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Racing Pony #705

1933
8”L x 8.5”H x 3.5”W
$900 - $1200
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Horse and Wagon #605

1933
Shown with replacement wagon
With original wagon: $900 - $1500
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Band Wagon #198

1940
18”L x 6”H x 6”W
$450 - $625
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Bucky Burro #166

1955
13.5”L x 8”H x 5”W
$290 - $380
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Pony Express #733

1941
16”L x 4”H x 5”W
$300 - $400
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The Toy Wagon #171

1942
18”L x 8”H x 4.5”W
$350 - $525
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Pony Chime #758

1947
13.5”L x 6.5”H x 3”W
$200 - $275
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Fisher-Price-Pony
Chimes

9.25"L x 6.25"H
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Toy Wagon #131

1951
16.5”L x 8”H x 5”W
$265 - $350
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Pony #20

5"L x 5.25"H x 1.5"W
$90 - $120

Pony Cowboy Chime Ride-On
#700
1951-1952

Courtesy of Brian Popp